Have you ever wondered what does and doesn’t belong on the homepage of your website? You’re not alone. That’s why I’m hosting a free webinar on June 8, 2022 at 10am PST (12pm CST/1pm EST) and you’re invited. The webinar is focused on helping you to build a better homepage for your rural small business. […]
Just like doubling a chocolate chip cookie recipe tends to make my family even happier, I have found that “batching” blog content makes the process and result better. In fact, batching can be a key element to producing high quality, relevant content you can deliver consistently on your small business website blog. If you’re trying […]
There are many benefits that come with blogging for your farm, ranch or rural small town business, but there’s one that far outweighs the others: search engine optimization. SEO is without a doubt the #1 reason to carve out the time it takes to consistently create high quality content for your blog. Blogs Aren’t Dead […]
Are you ready to jumpstart your small business website’s SEO? This free 20+ page guide will help you start improving your SEO today. And every item on the list is free (or has a free version). So all it’s going to cost you is your time. I know you wear a lot of hats in […]
When it comes to building a website for your small business, choosing the right “web stack” is one of my favorite topics to talk about with fellow entrepreneurs. If you’re someone who considers themself “not techy” this topic might sound totally overwhelming or scary. But friend, it doesn’t have to be. Yes, there are a […]
Setting goals is key if you want to see progress in your small business. Will you hit every goal, probably not? But if you make goals that are measurable, timely and realistic, you’ll be setting up your small business for success. Setting website goals is no different than setting any other type of goal for […]
Improving color contrast on your website will make it more accessible to a wider variety of users. Remember, not every user experiences the Internet the way you do. Color contrast matters on your website because if there isn’t enough contrast between the color of your text and elements like backgrounds, images and videos then users […]
Alt Text is “alternative text” you should be adding to every image you upload to your website or blog (and to Instagram). What is alt text? Alt text is a concise description of what is in an image. Why Alt Text Matters Alt text has multiple purposes. Primarily it is used by visitors utilizing screen […]
Learning how to understand and use Google Analytics for your small business website is key to understanding your website traffic. The data Google Analytics provides will help you to make your website an even better experience for your ideal client. In this post I’ll share with you the basics of what Google Analytics is, how […]