Running a small business isn't easy.
You work hard.
Your website should too.
Your website should be a strong tool for growing your small business. You should be proud to share it and you should feel like it works as hard as you do.
Your website engages your ideal customer.
Your website answers customer questions.
Your website grows your business and makes you money.
Consumers connect a website's usability, design and their overall experience on a site with their perception of a business. If visitors don't have a good experience when they come to your website, they're likely to leave and buy from a competitor with a better website.
IS YOUR CURRENT WEBSITE (OR LACK OF A WEBSITE AT ALL) HURTING YOUR SMALL BUSINESS?
I'll TEACH YOU HOW.
Hey friend. I'm Liz from britelime. I'm a website coach, template designer and host of the Website Wednesday podcast. I specialize in teaching rural and small-town female entrepreneurs how to build better websites for their small businesses.
Don't let the "tech" of building or improving your own website intimidate you. With education, a little time and maybe even some coaching, you can take back control and build a better website for your small business.
If you're a rural small business entrepreneur, you do hard things every day. Trust me! You've got this.
I'm glad you've stopped by my digital front porch. I'm guessing you don't love your website right now. I'm also pretty sure you want to make it better, but you don't really know where to start.
Whether you're ready to build a brand new website or you just want to learn to make the one you have right now better, I can help.
On this website you'll find free resources, helpful blog posts, customizable website templates and information about one-on-one help with your website.
If any of these sound familiar to you, you're not alone. Lots of rural small business entrepreneurs have these common struggles when it comes to their websites. I want to see you take back control of your website and turn it into a strong tool for growing your business.
Knowing where to start with website design, building and maintenance.
Working with a web designer who doesn't get you and doesn't get back to you quickly.
Having a website that looks like everyone else's.
Figuring out what content to put on your website.
Needing to make changes to your website and not knowing how.
The Website Wednesday podcast is a weekly podcast hosted by Liz Langford-Cobo of britelime.co. In each 15-minute (or less) episode, Liz will help you learn how to make the small business website you have better. From search engine optimization to creating content that connects with your ideal customer, the Website Wednesday podcast will teach you how to build and maintain your website. You work hard in your small business, your website should work hard too.
AVAILABLE ON APPLE PODCASTS, SPOTIFY, AMAZON MUSIC AND MORE!
- Julia Strnad | Strnad Land & Cattle
- Carrie Herzog | Barn Blooms
- Brandi | Savage Sublime & Co
- Rachel | Brown Dog Farm
appeal to your ideal customer?
MAKE IT CLEAR WHO YOU ARE AND WHAT YOU OFFER?
invite visitors to engage with you?
TELL YOUR SMALL BUSINESS STORY?
MAINTAIN BRAND CONTINUITY WITH YOUR OFFLINE BRAND?
FUNCTION PROPERLY ON MOBILE DEVICES?
NEVER UNDERESTIMATE THE POWER OF A GOOD WEBSITE FOR YOUR SMALL BUSINESS.
Growing up in agriculture on my family's cattle ranch (we raise Black Angus with a little bit of Simmental) in far Northern California, has given me a love for both business and agriculture. It's also taught me the importance and value of doing things well, working hard and being creative.
As a web designer, I've built countless websites for my own businesses and for clients. One of the most important things I've learned about websites... they can make or break whether you even get the opportunity to serve a potential customer.
Your website is often the first (or sometimes the only) impression of your business. When your website is hard to navigate, out-of-date or just plain old boring... it's not a good experience for your website visitors and it reflects poorly on your brand that you've worked hard to build.
I also know that website design can be really intimidating and time consuming. A lot of business owners don't think they have time to learn to customize or maintain their website... but I think it's one of the best things you can do for your business.
You need a website you can change whenever you want to.
You need to stop wasting money on web designers that don't get you, and don't get back to you.
You need creative freedom to build the site you want without having to know any code!
WITH THE RIGHT TOOLS & TEACHING YOU CAN LEARN TO BUILD & GROW YOUR OWN WEBSITE.
When this happens (or if it's already happened to you) you'll find it takes a lot more time and resources to rebuild than it takes to learn to build, grow and maintain it yourself.
I want to help empower, enable and encourage you to learn to customize and maintain your own website. A good website is a valuable resource for any business and it should be a useful tool and an asset for your farm, ranch or rural small business.
Handing over your website to a designer might feel like the best thing to do. And in some cases, for some people and some businesses - it is the best thing. But what happens if your web designer decides to go to nursing school and closes their business? What about when you want to make a small change to your website but you have no idea how to even login?
You've handed over the keys to a big part of your business and you don't have a spare key!